Is American flatbread delicious & crispy uncured Vegan?

The Ingredient Breakdown

As a food scientist, I always look beyond the marketing buzzwords like "uncured" and "organic" to the actual composition of the food. When we deconstruct the American flatbread delicious & crispy uncured, the picture becomes very clear for those adhering to a vegan lifestyle. The base of the flatbread—organic wheat flour, water, and wheat bran—is perfectly plant-based. However, the trouble begins with the toppings.

The first major hurdle is the dairy content. The ingredient list explicitly calls for mozzarella cheese and white cheddar cheese. While cheese can sometimes be made with vegetable rennet (which this one is, technically), it remains a product of animal milk. For a vegan, the source of the milk—whether from a cow, goat, or sheep—disqualifies the ingredient entirely.

The second, and most obvious, hurdle is the meat. The flatbread features uncured pepperoni and uncured bacon. The pepperoni is a blend of pork and beef, while the bacon is pork. The term "uncured" simply means that synthetic nitrates and nitrites are not added; instead, manufacturers use celery powder, which is naturally high in nitrates, to cure the meat. While this is a cleaner approach to curing, it does not change the fact that these are animal products. Therefore, despite the healthy-sounding organic tomato sauce containing onions, carrots, and celery, the final product is strictly omnivorous.

Nutritional Value

While we are focusing on the vegan status of this flatbread, it is worth noting the nutritional profile for general health context. Flatbreads of this nature, particularly those loaded with cheese and cured meats, tend to be calorie-dense and high in saturated fats. The combination of whole milk mozzarella and white cheddar significantly bumps up the saturated fat and sodium content. Additionally, the tomato sauce contains organic maple syrup, adding a touch of sugar to the savory profile. While the organic ingredients provide some micronutrients, this product is best viewed as an indulgence rather than a health food. For those monitoring their sodium intake, the combination of sea salt, cheese, and cured meats likely pushes the sodium levels quite high per serving.