Is Kellogg'S Treats Squares Original 2.13Oz Vegan?

The Ingredient Breakdown

When analyzing the ingredient list for Kellogg's Treats Squares Original, two specific ingredients immediately stand out as non-vegan. The first is gelatin. Gelatin is a protein obtained by boiling skin, tendons, ligaments, and/or bones with water. It is usually obtained from cows or pigs. In this product, gelatin is likely used as a binding agent to give the squares their structure alongside the marshmallow base.

The second issue is the inclusion of natural and artificial flavors (contains milk). This is a common catch-all term, but the explicit warning that it contains milk confirms the presence of dairy derivatives. Vegans avoid milk to prevent contributing to the dairy industry, which involves animal exploitation.

There are also other ingredients of concern for those strictly monitoring their intake. Vegetable oil is listed as containing soybean and palm oil. While palm oil is technically plant-based, it is a highly controversial ingredient due to the massive deforestation and habitat destruction required for its production. Additionally, corn syrup and fructose are highly processed sweeteners. While they are plant-derived, strict vegans often prefer to limit these processed sugars.

Nutritional Value

From a nutritional standpoint, Kellogg's Treats Squares Original are best classified as an occasional indulgence rather than a health food. A single serving contains a significant amount of added sugar, primarily from corn syrup and fructose. These high-glycemic ingredients can cause rapid spikes in blood sugar levels, followed by a crash, which isn't ideal for sustained energy.

In terms of macronutrients, the product contains a moderate amount of fat, largely derived from soybean and palm oils. While fat is an essential nutrient, the source matters; oils like palm oil are high in saturated fats. The calorie count is relatively standard for a processed snack bar, but the low fiber and protein content mean it won't keep you feeling full for long. If you are tracking your daily limits for sugar or saturated fat, you will need to account for these squares carefully.