Is The Ultimate Fish Stick Gluten Free?
No, The Ultimate Fish Stick is not gluten-free. Despite the 'Ultimate' branding, this product relies heavily on wheat-based ingredients for its batter and structure. If you are managing Celiac disease or a strict gluten intolerance, this product poses a significant risk.
The Ingredient Breakdown
As a food scientist, I look past the marketing claims and dive straight into the formulation. The verdict here is clear: the batter and breading system is built entirely around gluten-containing grains. Let's look at the specific culprits identified in the ingredient list.
The primary offender is the inclusion of both enriched wheat flour and whole wheat flour. In the food industry, wheat flour is the standard base for batters because of the gluten network it creates. This protein network traps air during frying, resulting in that crisp, airy texture consumers expect. However, for anyone avoiding gluten, this is an immediate disqualifier.
Perhaps more concerning for those with high sensitivity is the addition of vital wheat gluten. This is essentially concentrated wheat protein. Manufacturers often add this to processed foods to improve chewiness and elasticity. Its presence confirms that gluten is not just a byproduct of flour, but an intentional additive.
Finally, we must address the enriched and unrefined malted barley flour. Barley is one of the three major gluten-containing grains (along with wheat and rye). The inclusion of malted barley flour usually indicates a flavor enhancer or a yeast food, but it introduces the same gluten risks as wheat. Therefore, The Ultimate Fish Stick contains wheat and barley, making it unsafe for a gluten-free diet.
Nutritional Value
While the gluten content is the primary concern, the nutritional profile of The Ultimate Fish Stick is also worth noting. The product consists of 65% fish, which provides a solid source of protein. However, the remaining 35% is a batter and breading system that contributes to the overall caloric density and fat content.
Because this product is designed to be fried or baked until crispy, it inevitably absorbs oil. The ingredient list notes vegetable oil (soybean and/or canola) is present in the batter, adding to the total fat count. While not excessively high in sugar compared to desserts, the sodium levels in processed breaded fish can be significant due to the seasoning and salt added to the coating.
For the average consumer, this fits into a standard diet as an occasional convenience food. However, for those strictly monitoring sodium or saturated fat intake, the breading contributes empty calories that lack the fiber or micronutrient density of whole foods.
Frequently Asked Questions
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The Ultimate Fish Stick
Gluten Free Analysis
We recommend searching for certified Gluten Free alternatives.
Pro Tip
Always double-check the label. Manufacturers change ingredients frequently without notice!




