Is Stur Vegan? A Food Scientist's Deep Dive into Ingredients
The short answer is: **MAYBE**. While Stur contains no obvious animal products like milk or honey, strict vegans should be aware of two specific ingredients: 'Natural Flavor' and 'Fruit & Vegetable Juice' used for coloring. This article breaks down exactly why Stur sits in the gray area of veganism.
The Ingredient Breakdown
As a food scientist, I look past the marketing claims and go straight to the label. Stur is marketed as a natural, sugar-free water enhancer, but the source of its flavor and color requires a closer look.
The first potential flag for strict vegans is the Natural Flavor. The FDA allows the term "natural flavor" to be derived from both plant and animal sources. While most fruit flavors in mass-market products are plant-derived, there is no way to guarantee this without manufacturer transparency. Additionally, the Fruit & Vegetable Juice (Color) is listed without specifying the exact source. While typically used for a red/pink hue (often beet or carrot juice), the lack of specificity can be a concern for those avoiding all animal-derived processing aids.
On the positive side, Stur uses Natural Stevia Leaf Extract rather than the highly processed Erythritol often found in competitors. It is also free from dairy, eggs, and gelatin, making it suitable for most plant-based diets.
Nutritional Value
Stur is designed to be a low-calorie alternative to sugary juice. A standard serving contains negligible calories (usually under 5) and zero grams of fat. The sweeteners used are Reb A and Reb M, which are pure extracts from the stevia leaf.
Regarding sugar, the label states it adds a 'negligible amount of sugar' (less than 1g). However, the ingredients list includes White Grape Juice and Peach Juice from concentrate. While these contribute to the flavor profile, they are present in such small quantities that they do not significantly impact the glycemic index or caloric load of the product. It fits well within the limits of a keto or low-carb diet.
Frequently Asked Questions
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Stur
Vegan Analysis
We recommend searching for certified Vegan alternatives.
Pro Tip
Always double-check the label. Manufacturers change ingredients frequently without notice!




